Privacy Policy

  • Welcome to Weemple, a service provided by Marco von Bueren ("Weemple", "we", "our", or "us").

    Your privacy is important to us. This Privacy Policy explains how we collect, store, use, disclose and otherwise process your information when you use (the "Website"), our mobile and desktop apps (the "Apps") and all related tools, features, applications, data, software, APIs and other services provided by Weemple (the "Services").

    This Privacy Policy explains the following, amongst other things:

    Information relating to our use of cookies and similar technologies is set out in our Cookie Policy, which forms part of the Privacy Policy. When we refer to the Privacy Policy, we are referring to the Privacy Policy and Cookie Policy.

    Please take some time to read this Privacy Policy, including the Cookie Policy, along with our Terms of Use, in order to ensure you understand and are comfortable with our use and disclosure of your personal information. If you see an undefined term in this Privacy Policy, it has the same meaning given to it in our Terms of Use.

    Please note that this Privacy Policy only applies to the Website, the Apps and the Services (together, the "Platform"). When using the Platform, you may find links to other websites, apps and services, or tools that enable you to share information with other websites, apps and services. Weemple is not responsible for the privacy practices of these other websites, apps and services and we recommend that you review the privacy policies of each of these websites, apps or services before connecting to them.

    If you do not agree to any of the provisions of this Privacy Policy, you should not use the Platform. If you have any questions or concerns about this Privacy Policy, you can contact us at

    Our Privacy Principles

    Weemple is committed to putting users first and believes you should know what data we collect about you, why we collect it, and how we use and share it. That's why we've designed this Privacy Policy to give you simple, clear, and actionable information about our privacy and data protection practices.

    We believe users should also have meaningful choices over the data we collect, use and share as described in this Privacy Policy and your Settings. We encourage you to take full advantage of these tools so you can make the best decisions about the data you share.

    The Information We Collect

    All the personal information we collect is related to providing the Platform and its features and falls into three general categories:

    • Information you provide to us
    • Information collected automatically
    • Information we obtain from third parties

    Information You Provide

    We ask for and collect the below personal information when you use the Platform. This information is necessary for the adequate performance of the contract between you and us and to allow us to comply with our legal obligations.

    We process this information in light of our legitimate interest in improving the Platform and giving our users the best experience, and where it is necessary for the adequate performance of the contract between us and you. Without it, we may not be able to provide you with all the requested services and features of the Platform.

    You don't need to register for a Weemple account in order to visit or use our Platform. However, certain Services require that you register for an account and, by doing so, you will need to provide us with certain information:

    • Account Information - When you register any kind of Weemple account, you will need to provide your e-mail address, choose a password, your time zone, the unit of measurement and a username.
    • Communications - When you communicate with Weemple by e-mail or through the Platform, or use the Platform to communicate with other users, we collect information about your communication and any information you choose to provide.
    • Survey Information - If you participate in any survey, you may provide certain personal data as part of your response, unless you respond anonymously.
    • Body Composition Data - We may collect your body composition data, BMI, weight, fat, muscle, bone, water, fat free and lean measurements.

    Information We Collect Automatically

    There is certain information that we collect automatically as the result of your use of the Platform, or through the use of cookies and other web analytics services as described in our Cookie Policy. This information generally includes:

    • Usage Information - We collect information about your interactions with the Platform, including the pages that you visit, links you click on, third parties connections established, posting a comment, performing a search, the time, frequency and duration of your visits to the Platform.
    • Log Data - We automatically collect log information when you use the Platform, even if you have not registered for an account or logged in. That information includes, among other things: details about how you've used the Platform (including links to third party sites or services), Internet Protocol (IP) address, access times, your browser type and operating system, device information, device event information (e.g., crashes, browser type), and the page you've viewed or engaged with before or after using the Platform.
    • Cookies - We use cookies and other similar technologies, such as pixels, and mobile device identifiers and may also allow our business partners to use these tracking technologies on the Platform, or engage others to track your behavior on our behalf. For more information on our use of these technologies, see our Cookie Policy.
    • Device Information - We collect information from and about the devices you use, including how you interact with the Platform and information about device itself, such as the hardware model, operating system, IP addresses, cookie information, device settings, mobile device and advertising identifiers, apps installed, browser type, language, battery level and time zone. Apple's iOS Advertising Identifier (IDFA) and Google's Android Advertising ID are examples of device identifiers. This information allows us to recognize and associate your activity, and provide personalized content, consistently across all of your devices.
    • Software Development Kits - We may use third parties including our business partners and service providers who use mobile SDKs to collect information and information related to how mobile devices interact with the Platform. An SDK is computer code that app developers can include in their apps to enable ads to be shown, data to be collected and related services and functionality to be implemented. A mobile SDK is in effect the mobile app version of a pixel tag or beacon. We may use this technology, for instance, to analyze how you interact with content and advertisements and to enable analytics or other features through mobile devices.

    Information From Third Parties

    • Cloud Sign On - If you sign up to a third party cloud from our platform, you authorize us to collect technical authentication information, such as tokens, permissions and login status feedback. We don't collect your third party username and password.
    • Cloud User Data - We may collect user data received from third party cloud, such as body composition data, BMI, weight, fat, muscle, bone, water, fat free and lean measurements.

    How We Use Your Information

    We use the personal information we collect from you, including with the help of automated systems and decision making, for a range of different business purposes according to different legal bases of processing and subject to the choices you make in your Settings.

    • Provide, Improve, and Develop the Platform
      • To operate and maintain your Weemple account, and to provide you with access to and use of the Platform. Your e-mail address and password are used to identify you when you log into the Platform. Your device-IDs are used to ensure that you are in control of the devices that have access to your Account.
      • To identify you as the author of the comments that you post and/or other contributions that you make to the Platform.
      • We conduct surveys and research, test features in development, and analyze the information we have to evaluate and improve products and services, develop new features, and conduct audits and troubleshooting activities.
      • Your e-mail will be used to send you service and notifications updates.
      • To respond to you about any comment or enquiry you have submitted.

      We process this information in light of our legitimate interest in improving the Platform and giving our users the best experience, and where it is necessary for the adequate performance of the contract with you (e.g. Terms of Use).

    • Maintain a Safe and Secure Environment
      • Verify and authenticate your identity and prevent unauthorized or illegal activity.
      • Enhance the safety and security of our products and services.
      • To prevent or take action against activities that are, or may be, in breach of our Terms of Use or applicable law.
      • To provide you with customer and technical support.

      We process this information in light of our legitimate interest in improving the Platform and giving our users the best experience, and where it is necessary for the adequate performance of the contract with you (e.g. Terms of Use).

    • Personalize Content, Advertising and Marketing
      • To improve your experience on the Platform by providing personalized content, recommendations, and features.
      • To customize the content and measure performance of any e-mail, push notification, or in-app message we may send to you.
      • Administer sweepstakes, contests, or other promotional activities or events sponsored or managed by Weemple or its partners.
      • Use automated systems and decision making to profile user characteristics and infer preferences based on information that you provide to us, your interactions with the Platform and content and your profile information. We also use automated systems to associate your activity over time across devices, and may associate activity and accounts under a single user ID, in order to determine that certain devices are related to each other and provide you with a personalized experience across devices and platforms.
      • To deliver targeted marketing for Weemple products on and off the Platform and measure the success of those campaigns. When you see our ads on a third party website or apps, we or third party services we engage for this purpose, may collect information that your browser or mobile app makes available when seeing the ad (e.g IP address, referral URL, browser details, timestamp of request), including whether a click converted to an actual purchase. Please see the privacy policy of such third party websites to understand what data may be collected and how to opt-out.

      We may use your data for other purposes, provided we disclose the purposes and use to you at the relevant time, and provided that you consent to the proposed use of your personal data.

    How We Share Your Information

    This section describes how the information collected or generated through your use of the Platform may be shared by you or by us.

    • Compliance with Laws - We may disclose your information to courts, law enforcement agencies, and governmental authorities (i) to comply with our legal obligations, (ii) to comply with legal process and to respond to claims asserted against Weemple, (iii) to respond to verified requests relating to a criminal investigation or alleged or suspected illegal activity or any other activity that may expose us, you, or any other of our users to legal liability, (iv) to enforce and administer our Terms of Use and other agreements with users, or (v) to protect the rights, property or personal safety of Weemple, its employees, and members of the public.
    • Protecting our Rights - We may disclose your information if we feel this is necessary in order to protect or defend our legitimate rights and interests, or those of our users, employees, directors, officers, or shareholders, and/or to ensure the safety and security of the Platform.
    • Change of Control - We may also share your personal data as part of a sale, merger or change in control of Weemple, or in preparation for any of these events. Any other entity that buys us or part of our business will have the right to continue to use your data, but only in the manner set out in this Privacy Policy unless you agree otherwise.

    Cookies and Similar Technology

    As further described in our Cookie Policy we use cookies and similar technologies (e.g., pixels, and device identifiers) to recognize you and/or your device(s) on and off the Platform, and across devices and devices. To the extent allowed by your settings or your device, we also allow third parties to use cookies as described in our Cookie Policy in order to track user behavior on and off the Platform. You can control cookies through your browser and other tools as described in the Cookie Policy, as well as through your Weemple Settings.

    Information Security

    We regularly monitor our systems for possible vulnerabilities and attacks. However, it is not possible to guarantee the security of information transmitted over the Internet. You use the Platform and provide us with information at your own discretion and risk.

    Your Choices and Controls

    We do our best to give you as much choice as possible regarding the amount of information you provide to us, and the control you have over that information.

    • Managing Weemple Settings

      If you register an account, you may manage the content and information you share when you use Weemple through your account Settings, including for the features explained below. You are solely responsible for keeping your Settings up-to-date.

      • E-mail - You can adjust your settings in the "Settings" page to disable e-mail and desktop notifications (other than important service updates and essential notifications about the Platform or your account). All commercial e-mails and newsletters also allow you to unsubscribe at any time.
      • Analytics - To control whether we collect analytics and usage information, including through cookies and similar technologies, you can adjust your settings in the "Settings" page.
      • Deleting Your Data - If you have an account and would like to delete collected data, such as body composition data, BMI, weight, fat, muscle, bone, water, fat free and lean measurements, you may do so by adjusting your settings in the "Settings" page.
      • Deleting Your Account - If you have an account and would like to delete it, you may do so by adjusting your settings in the "Settings" page. If you delete your account, all data associated with your account (except for backup copies), will be deleted and may not be recoverable. Please note that deleting any Weemple Apps, or any third party apps to which your Weemple account is may connected, will not delete your Weemple account.
    • Managing Browser Settings

      To control cookies, you can modify your settings in most web browsers to accept or deny cookies or to request your permission each time a site attempts to set a cookie. You can also manually delete previously stored cookies at any time. Please note that if you choose to block cookies, doing so may impair the Platform or prevent certain elements of it from functioning.

    • Additional Choices and Controls

      For more information about analytics cookies and how you can opt out, you can visit the

    Lodging Complaints

    You have the right to lodge complaints about the data processing activities carried out by Weemple before a competent data protection authority.

    Contact Information

    If you have questions or complaints about this Privacy Policy or our practices, please contact us by e-mail at or write to us at Marco von Bueren, via Franco Zorzi 2, 6512 Giubiasco, Switzerland.

    Changes to this Privacy Policy

    We may update this Privacy Policy from time to time in our sole discretion. If we make changes to this Privacy Policy, we will post the revised Privacy Policy on the Platform and update the "Last amended" date below. Please be sure to periodically check this page to ensure that you are aware of any changes to this Privacy Policy. Any material changes to this Privacy Policy will be communicated to registered users by a notification to their account and/or by posting a notice of the change on the Website. Your continued access to or use of the Platform after the effective date of such changes will be subject to the revised Privacy Policy.

    Last amended: 27 August 2019
    Prior versions: 22 March 2019, 18 August 2018